Description: Cool the Earth is a grassroots, non-profit organization that believes personal action is essential to reducing carbon emissions. One way Cool the Earth is working to reduce carbon emissions is through their campaign Drive Clean Marin, a local education, outreach, and advocacy effort, which focuses on educating and inspiring Marin County, CA residents and employees to switch to electric vehicles (EVs). Driving an EV fueled by renewable energy reduces a driver’s carbon footprint by 50% and reduces emissions to zero.
Goal: Increase number of EVs in use
Measurement: One EV in every garage
Time to Implement:
Cool the Earth
Sample K-2 Lesson Plan
Cool the Earth was founded in 2007 by Marin County parents Carleen and Jeff Cullen, who were inspired to take action after seeing the documentary “An Inconvenient Truth.” Cool the Earth’s program has had far reaching results, reaching over 250,000 families in 40 states and catalyzing 300,000 carbon saving actions.
“Sister site”: Ride and Drive Clean
Email: Cool the Earth